I scale startups and midsize companies in healthcare technology

Operations Specialist

Melvin Issaei
$952KClosed-won TCV
$5.74MPipeline reported
40h+Saved weekly

About

A few outcomes in my career:

  • 140% revenue growth over 3 years, including $952K in closed-won deals created in Salesforce by driving GTM strategy with executives and stakeholders.
  • Led a $5M in pipeline operating system across HealthTech SaaS Medicaid, Medicare, and Provider verticals.
  • Partnered directly with a pre-seed CEO to scale the team from 2 to 10, saving Engineering, Sales, and Customer Success 40+ hours a week by deploying and managing vendors like Vanta and Claude.

When it comes to AI: I have decided which tools get deployed across Customer Success, Sales, and Engineering, and I own the implementation. At mPulse, that meant bringing in Orum for the Sales/Marketing team, cutting time spent on cold calling by 60%, quadrupling stakeholder conversations, and lifting conversion rates from 30% to 60%. More conversations, more qualified pipeline, more revenue being generated.

I'm active in Wizard of Ops and Marketing Ops Professionals, and I am always grateful to connect with other ops people.

Salesforce reporting and dashboardSQL familiaritySales Playbook developmentLead high-priority operational initiativesAIExcelForecastingPipeline ManagementExpansionRetentionAccount Management (AM)B2B SaaS Full Sales CyclesPresentationsHigh-growth early stage start-upsRFP and RFQ Response SupportHealthcareProvider & Payors KnowledgeAttention to detailImprovements to WorkflowsReporting toolsTableauCRM Management

Business impact & case studies

3 case studies

Event Marketing GTM Outbound Automation RevOps

GTM Strategy for HiLabs

A outbound sequence designed for pipeline growth in regard to marketing events. Streamlined using tools such as Hubspot and Apollo.io, leading to higher conversion rates due to timing aligning with various channels of communication. Reported 2x the conversations to Revenue Operations in order to replicate process and continue refining for future events.

Before event
Contact added to pre-event list
Email 1 · T-14 days
Event invite + RSVP link
Email 2 · T-7 days
Light bump + RSVP reminder
Event day
Happy Hour 2026
MGM Grand, Las Vegas · Oct 20 · 5:00 PM
After event
Auto-enroll attended event list
Into Apollo.io sequence
Follow up email · day after
Thank you + 30-min call CTA
Apollo.io SDR sequence
4–5 touchpoints over 2 weeks
All activity logged in HubSpot
Opens, replies, clicks tracked
Emails
Automation
Apollo.io
Event
Compliance · Healthcare SaaS · Vanta

Getting Arbora Health to full HIPAA compliance

At Arbora Health I achieved 100% HIPAA compliance using Vanta by coordinating between in-sourced and outsourced teams over a span of one month. The business impact here is as a company we now have the privilege of managing sensitive patient data, creating an opportunity for higher conversion rates by offering prospects safety in taking care of delicate information.

Customer Success · AI Agent

AI agent for customer success

Old customer success process.

Client has question
Looks at Knowledge base
Can't find a response so client reaches out to CEO
CEO takes delayed time to respond
Founding Engineer has to step in to resolve issue
(inefficient)

New innovative process with AI Agent:

Client has a question
Asks AI agent on product with Knowledge Base integrated
Can't find a response
Automatically streamlines and assigns to appropriate personal.

Less steps and more time spent on pressing matters that lead to growth and retention.

Contact

Open to exploring new opportunities and would like to connect with other professionals. Please give me 2-3 hours to respond.

🔗 LinkedIn ✉ melvvin.issaei@gmail.com